ITT developed a new camera system to attach to military ground vehicles that has the capability of seeing more of be battlefield than ever before. The campaign takes a sort of "before and after" approach to highlight the new system's features.
"The Smith Effect" is a concept that describes what a student will experience in their time at The University of Maryland: Robert H. Smith School of Business. This banner campaign defines the effect through storytelling and the use of bold icons.
We were tasked with developing a campaign that simultaneously advertised a Leonardo DaVinci exhibit and an Ancient Greece exhibit. The result playfully combined the two into a nice story-driven campaign.
This campaign is part of a series highlighting different attractions in and around Baltimore. We used a different perspective of the train for each execution of the banner.
When a jellyfish exhibit and a dinosaur exhibit came to Baltimore, we developed a campaign that employed 50s-style monster movie visuals to help sell the invasion of these two exhibits.